New guide: 7 labels worth learning this season →
The smart flip guide

Learn the hunt.
Earn the margin.

Field-tested basics for finding underpriced goods and turning them into listings buyers trust.

01

Source with a point of view

Choose two categories to learn deeply. Check construction, materials, sold prices and seasonal demand.

Study fresh finds →
02

Know your numbers

Count item cost, platform fees, packing and your time. Aim for at least 3× cost on lower-priced pieces.

Use profit calculator →
03

Build buyer confidence

Use daylight, measure everything and describe flaws plainly. Trust turns browsers into repeat buyers.

Create a listing →
Pocket checklist

Before you buy it…

A 60-second check protects your margin and reputation.